After a week or so, send these people a thank-you letter including a few testimonials and some of your specials. Who knows, you might get some of those who didn't buy to give you another try! Rating: 4/5 Provide a First Buyer's Incentive That is, give something extra if it's the first time people have dealt with you. Naturally, this offer ends in a couple of days, so they'd better hurry. Hints and Tips: 1. Look for a low-cost product with high perception value. 2. Make it extremely time sensitive so they have to act now! Rating: 3/5 Store or Office Appearance Work on it, then work on it some more. If your store or office looks untidy, people will feel cheap buying from you, and no one wants to feel cheap. The cleaner and more modern the store or office is, the better. It will increase your sales and is a worthy investment. Hints and Tips: 1. Make it someone's mission (if not your own) to keep the place spotless- it must not be left to chance. 2. Always have plenty of products neatly displayed, as people tend to believe that what they see is what's available. Rating: 3/5 112