information on your business handy for those interested. 3- Spend more time listening than speaking, as this will endear you to others, and be sure to collect their business cards. 4. Make sure you follow up any interest with a phone call within two days. 5. Test and measure. Rating: 5/5 Salespeople and Gold Galling Hiring more salespeople can be one of the smartest things you'll ever do. The most important consideration is will all sales reps pay for themselves? Offering a low base salary and a generous commission is the ideal way to ensure that. If they sell a little, you break even. If they sell a lot, you do well. And of course, you can always put them on trial, letting them go if they don't work out. Hints and Tips: 1. Give salespeople disincentives to perform. 2. Look at salespeople as investments, not expenses. 3- Make sure they aren't burdened with paperwork. Keep them focused. 4. Continually motivate by rewarding success-and helping people reach success. 5. Test and measure. Set goals and performance standards. Rating: 4/5 Telemarketing This is a great way to set appointments and get new customers. Be sure you are calling a qualified list that will be interested. Get top people who sound friendly and relaxed on the phone. And give them a great script that hooks people. 80