opportunity to sell them accessories, or get referrals. Make the service contracts very attractively priced-it's as much an investment in your future earnings as it is a service. Hints and Tips: 1. Get a commitment from people to bring the product back to you for service. This can be done by offering incentives or voiding warranty claims if they take it elsewhere. 2. When they come for the service, use it as an opportunity to sell them other products. Rating: 4/5 Keep Clients' Vital Information This is the best way to tie up a client forever. If you want an example, think about doctors. Why do people go to the same doctor every time? First, because of trust. But more importantly, the doctor has your files, your whole medical history. How can you apply the idea? Mechanics, hairdressers, plumbers, beauty therapists, and natural healers can all do it very simply. Just make sure your customers know that they now have a file with you. Hints and Tips: 1. Take the time to get as much information as possible on the first visit. 2. Use the file every time your customers come into contact with you so they start appreciating its value. 3- Review and update the file at every visit. Rating: 5/5 Product of the Week Featuring products and offering good deals on them is an excellent way to get people to branch out. People love a bargain-if you let them know that there will 128